Archive for October, 2011
I first got seriously interested in writing private label rights content for a living when through one of Nicole Dean’s 2010 emailing list newsletters I learned about a training course written by another very successful PLR writer. I purchased the course, learned a lot and I opened my own PLR shop. I wondered when Nicole would come out with a course of her own, showing her take on how to run a successful private label rights content business.
I recently received an email that explained that how Nicole Dean and Melissa Ingold decided to do their training courses together instead of separately. What I saw on the sales page was very refreshing. They showed an honest portrayal of what you could expect to make as a new PLR seller by showing what they made their first and sixth month in business. It wasn’t major figures by a long shot. This showed me that while you start out small you could grow your business into something huge.
I was very excited and paid for my copy of Sell PLR Content Training. The fact that they would team up, intrigued me because as the saying “two heads are better than one” goes, I would get the benefit of learning from two different successful private label rights sellers. I liked that I would get two points of view on the same topic.
The course consists of 4 training modules. The modules contain audios and transcripts. Some of them include videos versions of the training course. There are extra bonuses that come with this course too. One of these extras is a paid product. It’s one of Nicole Dean’s ebooks that teaches you step by step how to sell through Clickbank.
Another cool extra is the PDF report that focuses on how to find the perfect niche. That can be really useful if you aren’t sure what type of PLR you would like to sell or what direction you would like you PLR store to take if you haven’t been making any sales.
The course wasn’t expensive so anyone who is interested in becoming a PLR seller shouldn’t have a real hard time coming up with the money to purchase this course. When a course is affordable, more people can purchase and benefit from what it has to offer.
What I like about this course is that it is great for a beginner. If you don’t know much about PLR and the steps necessary to become a PLR seller, this course lays it out in an easy to understand way. As someone who already has a PLR store but is always looking for ways to improve myself, I found the course interesting and informative. I think Melissa and Nicole make a great team, teaching together. It almost felt like it was get together with friends just talking and sharing.
I really enjoyed the audio. Some of it taught me things I might not have thought about before while other parts made me laugh. While I am a lover of written word I do appreciate that the course came in audio version as well because while I might be busy doing something else I could just turn on the audio and listen. It gives you the option to listen and learn while you’re cooking, playing games on the net, relaxing in the tub or walking on the treadmill.
All in all the course was informative but I would have liked to learn a little bit more about how they run their PLR stores and wish they had expounded on certain topics a bit more. Now am I complaining? Of course not, I really liked the course and will go through it again. There are jewels in there for those already running a PLR business and plenty for those who haven’t got their PLR store started yet. I just personally prefer to have lots of information. No amount is too much for me. I am one who loves to get into the minds of others and see how they operate, why they do this or that because I love learning and bettering myself.
I want to improve what I already do and I believe a great way to do that is by learning from those who are already successful in the field that you want to be in. The more I learn the more I can grow and in turn the more I can help others who may be just starting out or struggling.
While it doesn’t mean that you have to copy them verbatim, becoming an exact carbon copy, studying those who are successful and learning from them does give you a pattern or a blueprint to work with so you can find your own way to success without making all of the mistakes that theyhave already made.
Have you ever had someone hound you to just take a look at their company website or some other promotional material to try to get you to sign up? Were they pushy and obnoxious, almost making you feel like something could be wrong with you if you didn’t see the validity of all they were saying and whip out your credit card A.S.A.P.? If you’re new network marketing and online businesses you may even buy into the hype being pushed at you and feel like you must sign up so you will appear to be business minded, knowing you really lack a sense of what network marketing businesses are all about.
Years ago this happened to me. Like an animal being led to the slaughterhouse I followed wide eyed and naive into a bad business venture. I even recruited others into the business thinking I was creating a better future for myself and helping them too. As I started to learn more, because my upline really couldn’t explain things to my satisfaction, I discovered that I was involved in a bad business opportunity with almost no real way to earn. I became fuming mad. How dare someone take advantage of me! Right. No wrong. Some specialize in taking advantage of others just to pad their own wallet.
When I informed my upline who obviously didn’t know that it was a bad opportunity, I thought she would be grateful. What she told me shocked me. She knew that we were in a bad opportunity but she wanted to make the money she could off of the recruiting. What! This was someone I met online, had talked on the phone with as a friend and she led me astray. This taught me something big time. So what did I do. I immediately, after talking to her, notified my downline that it is was a bad opportunity, explained why it was a bad opportunity and advised them to quit immediately. I also apologized for getting them involved in something bad that I felt was good. I decided that I would never let that happen again.
As a marketer you name can be golden or mud, you decide which one. I was uneducated and not equipped to make the decision to join that company. It’s unfortunate, but it’s not an excuse. There is too much information available today. We have to do our homework. No one will do it for us. The information is out there but there is no internet scam cop who will force us to read and learn. We must take that initiative our-self.
We can’t be blinded by the fancy houses, cars and flashy money that we see depicted in advertising. Many times it’s just for show and isn’t true or they have earned it through unscrupulous tactics like scamming people like you and me, literally just snatching our money away. We can’t make it easy for people to trick us and pull the wool over our eyes. We need to educate ourselves against being taken advantage of and pass that information on because you never know who you might help. You build trust in the minds of others when you help them to learn how to protect their assets.
What is a bad business opportunity? A bad business opportunity is any opportunity set up with scamming you in mind. The opportunity might cost a lot of money upfront or it might not but what all bad business opportunities have in common is that it is almost impossible to earn. For example, one type of scam is earning off of the back of recruits, meaning no real volume is being pushed outside of the company and recruits. When you think of bad business opportunities, many times MLM comes to mind like in an article I read “What’s Wrong With Multi-Level Marketing?” While it is a highly informative article I am not in complete agreement. I feel that it applies to MLM companies ran by unscrupulous scammers but not all MLM companies deserve the bad rap that they get. Any company could be perceived as an MLM if you look at the fact that the owner or ones who where there first have the potential to earn more.
For example, who will earn more?
- The owner of a large cell phone company or a sales representative.
- The owner of a large chain of supermarkets or a cashier.
- Someone who has held their job with yearly raises for the last 20 years or someone who just got hired last week.
Are those scams too? Of course not so just like all businesses are not scams all multi-level marketing businesses aren’t scams either. The article really did hit the nail on the head to show you what scam MLM’s look like. A scam MLM will be run entirely different from one who cares about the those who are representing them and want them to have a real chance to earn. Click here to read an article sharing tips on how to avoid joining a scam business.
(*This isn’t an endorsement from me for any particular business. I’m sharing this to show you the type of bad business opportunities floating around.)
Who will get you involved in a bad opportunity? There are several types of people that will do this. Those who are uneducated about internet scams and network marketing will try to involve you because they don’t know any better. They haven’t had time to do their homework yet or maybe they don’t even know that they should be investigating before they leap. Those heavy hitters who know and don’t care a bit about anything but the cash lining their pockets will also try their best to weasel their way into your life and get you to join them.
When these bad opportunities come out you see them in droves, swamping you with emails that you probably never opted in to get. They start approaching you on social networks when they never had the time of day for you before. You become their target and they have a laser like focus on your wallet. That is the only thing they care about. Lastly we have the unscrupulous creators of these wacked out programs that you will never earn from. Their sole mission is to stack their bank accounts as high as they can on the inside sales (sales by recruits monthly as a part of their quota or upgrade packages) of those who have joined the company in hopes of creating an income. They have it set up in a way that would involve you walking on glass and jumping through fiery hoops. Most people wouldn’t do that in real life, so why do it online? You will lose real money.
When should you look out for bad business opportunities?
- Anytime someone invites you join anything that involves you digging in your pockets.
- Anytime you suddenly see the emails coming in droves about the same business opportunity.
- Anytime you are thinking of upgrading from a “free” opportunity to get to the real wealth that can only be achieved if you whip your credit card out now!
All online business are not bad businesses. There are legitimate ways to earn but you will never know if you don’t investigate until it’s too late and your money is already gone.
Where will you find bad business opportunities? Literally everywhere from PPC ads on major search engines to traffic exchanges and marketing forums. You will find them in the best and the worst of places. These people know how to position themselves and weasel their way into your minds making you feel you have got to get in now, if you let them. Don’t ever let the prestige of a site or traffic exchange, social network or forum make you feel that everything on there is A-OK because it isn’t. Just because someone is widely known on the site or the internet, doesn’t mean that they are ethical. Just because you see someone’s ads constantly and their name all over the place, don’t think for a second that they are not out to trick you. Always do your homework!
Why not just join a bad business and earn a little money while it’s still hot and not found out yet? Well if you plan on being a scammer you would be right on track with that line of thinking. However if you want to be an ethical, trustworthy, business marketer and don’t want to have to keep switching identities like you’re under witness protection, then you know that your good name means everything. You want to be the go to person that people trust. Being involved with scam businesses don’t allow you to do that. It just leads you to the next one, over and over again because once people figure it out, they leave and you are left to start all over again with a new group of suckers or old group of scammers that love your scamming style.
How to tell if it’s a bad business opportunity. Is the product ridiculously overpriced? Is all or most of the product volume coming in from representatives who must purchase huge amounts of product monthly in order to earn, meaning is there a lack of real “customers”? Are the policies and procedures set up in such a way that you have no rights and it outright tells you that they are going to cheat you sometime in the future by having “clauses” that allow them to take your income away after you have built it up, even if you have done nothing wrong? Is there a long list of people on reputable complaint sites with a huge list of unsettled gripea against them.
If it seems unbelievably too good to be true then watch out because most likely it is. If someone is urging you to “just sign up now” hold off and take time to think and investigate so you don’t fall victim to a bad business opportunity.
On the internet, books, self help learning courses and tutorials are abundant. You can find all types of different topics, related to home based business to learn about from time management and networking to having the right mindset and technical techniques.
I am one who loves to learn. I ooh and aah when the latest courses and books come out that interest me and you might do the same. As someone who works from home I know that there is a lot of competition out there and I try to expand my knowledge by learning all that I can.
However there should be boundries, even when it comes to learning. Too much of a good thing can be bad.
You might ask yourself how can learning ever be bad?
Learning can be bad when:
It causes you to suffer from information overload. Which simply means there is so much for you to learn that you wind up feeling frustrated, more confused than when you started and overwhelmed. Because of this you accomplish nothing.
You don’t know whether you are coming or going because you are involved in so many different courses that you really aren’t learning anything. You’re not applying what you learn because each course is telling you to do something different and you don’t know who to listen to or where to start.
When you have so many self help books on your bookcase and harddrive that it would take you years to read them all.
When it causes you to be unproductive in your business because you don’t have time for anything but courses and ebooks on various topics and strategies.
When it hurts you financially because you are addicted to buying the latest book, video set or membership.
In this industry it is all too easy to get caught up financially and overloaded with information, especially when you are new.
Learning is a good thing because it expands the mind, storing the information to help you to apply what you learn at a later date. But, you’re only learning if you have time to take in and process the information. You can’t take out (apply) what you never put in.
Now I don’t want to deter you from learning because I am huge on learning and bettering oneself but I do want you to think before you get involved. Don’t just buy because you think it’s the hottest thing or everyone else is doing it. It doesn’t help you one bit if you never take the time to absorb the information.
Investigate: Figure out what the course, book or video tutorial system is about. Can it help you to get further in your business? Does it apply to you? Is it something you are really interested in learning? If you can’t answer yes to these questions, then move on to something else.
Take the time to investigate to see if the system or course is a scam. Are there many satisfied or disgruntled customers? If the course is brand new, take a look at some of their past products. Do their customers feel that it is worth the money, do they rave about the product overdelivering or do they feel that it is shoddy and not worth paying for? You can save yourself time and money by doing a little investigating.
You will also want to factor in if applying the information is within your budget. For example, it’s pointless to buy a book on PPC if you know that you can’t afford to pay for pay per click advertising. It would be more to your advantage to wait until you can to purchase a pay per click advertising informational product to learn about it in depth and instead buy something that you can immediately put to use, which is the whole point of learning something.
Why buy it if you can’t apply it? If you are just curious, find articles written by reputable authors instead of wasting money on something that can’t help you.
Everything isn’t for everybody and that doesn’t mean that the information is bad. It just means that it’s not for you or not for you right now. Your situation could change and what you might not be ready to learn or may not have time for could easily fit into your schedule later, so don’t feel bad if you don’t have the time right now.
Use moderation: You may find that there are numerous ebooks and courses that can help with the niche you are in. If you buy an ebook or two or three actually read them before going on to buy number four, five, ten and twenty.
I am big on reading and I love to learn and improve myself. I now take time to think before I invest in a tutorial system, ebook or online course because I have been guilty of purchasing too many books or courses without having enough time to implement them all.
Now I ask myself the before mentioned questions before purchasing. I give myself a day or so to think about it after I decide that the information it contains can help me, sometimes I take longer than that because I want to be sure.
If I still feel strongly about purchasing I do but if I feel like it isn’t so important to me after all, I don’t. If I decide at a later date that I have the time I can always get it later.
I don’t have a problem learning more than one thing at a time but I have always been that way. I can read several books at the same time without losing track or getting mixed up but everyone isn’t that way. Some can only concentrate on one thing at a time and that’s perfectly okay.
Know yourself and figure out how much you can handle. Even though I can handle more than one thing at a time it doesn’t mean that I can handle 10 or 20 things at once.
Don’t bite off more than you can chew. Take bite sized chunks that you can handle and move on to more once you have completed when you were learning.